Steven Savicky

The Power of Dreams

The power of a dream is what permeates and inspires all the work at HONDA. Building on this idea insight and HONDA’s Racing dreams, the TV spots are meant to show how the excitement of driving can infect us all and inspire us to dream to greater heights. The spots follow 3 woman in the course of their natural day and the story of how random encounters lead to the sharing of an inspiring dream.

Client

Honda

Services

Strategy, Creative Direction, Art Direction, Copywriting, Executive producer